Tourism board: promoting / selling the destination.
Established in 1893, Crans-Montana is one of the oldest and most famous Swiss alpine resorts. Perched on a plateau situated 1’500m above sea level, facing the largest alpine panorama in the world (a 200km wide line up of 4’000m high peaks, including the Mont Blanc and The Matterhorn), Crans-Montana offers Switzerland’s sunniest climate and purest air.
Unique in Crans-Montana is the shopping experience. Crans-Montana is known as the “largest shopping paradise of the Swiss Alps”, over 180 boutiques and shops, all the big names in fashion, watches and jewellery have established themselves there.
Crans-Montana also earns its reputation from its generous offer of great hotels of all categories – some rated amongst best in Switzerland.