Capitalizing on Experiential Travel: China & India Mega Source Markets

Capitalizing on Experiential Travel: China & India Mega Source Markets

24 Apr 2017, 13:50 - 14:50

ATM Global Stage


As Middle East oil driven economies recover from a period of challenging trading environment, tourism is now at the core of governments strategic growth, increasing promotional activities to attract more visitors from two of the future biggest inbound source markets: China and India.
To capitalize on this market, the stakeholders of the tourism industry and in particular the hospitality community have to prepare to cater for these markets, which present challenges and healthy benefits. This session will bring together experts in the field of Chinese and Indian travels as well as hospitality industry in an effort to shed light on building strategic competitive products and tools to maximize the return on investment from these two mega source markets.
Strategic marketing and hotel asset management are some of the key subject areas presented to enable the hospitality industry to capitalize on the growing number of Chinese and Asian tourists, but above all providing the right experience to obtain a higher return on investment.


  • Stephen Marney


    Journalist, Broadcaster, Strategic Communications and Customer Experience Specialist

    Stephen is a Business Transformation specialist - with a focus on corporate communications, the customer journey and customer experience tracking in...

  • Azeez Narain


    Associate Vice President, Taj Hotels, Resorts, Palaces, Safaris

    Indian Hotels Company Ltd.

    Azeez Narain handles the Taj Group’s growth efforts in Middle-East Asia and North India regions.  Azeez has driven key projects for the Taj Group in...

  • Filippo Sona


    Director, Head of Hotels MENA Region

    Colliers International

  • Debrah Dhugga


    Managing Director


  • David Thomson


    Chief Operating Officer

    JA Resorts and Hotels

    David began working with JA Resorts & Hotels as Director of Sales and Marketing where he implemented the rebranding of the company to Jebel Ali...


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