Inspire Action: Destination Instagram panel

Inspire Action: Destination Instagram panel

22 Apr 2018, 15:40 - 16:20

Travel Tech Theatre

The global travel industry continues to grow, with people’s passion for travel more apparent than ever. And people who love to travel, love Instagram. Those in the Middle East and across the globe seek the chance to be inspired, make memories, share travel tips and uncover hidden gems. 

Travel plans are made, shared, and made again on Instagram with 72% of travel lovers in the KSA and UAE on Instagram purchasing a trip abroad in the last year (2). This makes it the perfect place for brands to inspire key audiences and drive business results. 

Priya Patel, Brand Development Lead at Instagram, will lead a panel discussion with leading travel marketers on how they stand out for from the crowd in this highly competitive industry. They will share best practices from their campaigns to explain how Instagram’s visual nature has given them the opportunity to drive real results, bring their brands to life and engage their audiences. 

(2) Global Web Index, Instagram Users, Sadi Arabia and United Arab Emirates, September 2017


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