Contributor Profile

Aida Al Busaidy

Job TitleDirector C2C marketing and Campaigns

Company NameDubai Tourism


Aida Al Busaidy is a renowned personality in the communications field with over 15 years of experience. Starting her career in public relations working for Bates PanGulf managing a plethora of clients and then worked for semi Government entities in Abu Dhabi and Dubai from Dubai Holding to Masdar. Currently, she is the Director of Consumer to Consumer Marketing Management & Campaigns of Tourism & Commerce Marketing in Dubai whereby her role is to strategize and execute strategies against 25 markets when it comes to consumer interaction, social influencers and communities.

Aida's professional writing began as a weekly columnist for Emirates Today and she has contributed to several publications such as NewsWeek Middle East, The National newspaper and others. Additionally, she also co-hosted a local TV show “Her Say” from 2008 - 2009 on Dubai to give the audience an Emirati view of society. 

Part of building her portfolio as a communicator and creating a niche in the market, Aida also freelances as Master of Ceremonies and has covered over 100 events such as the World Future Energy Summit & the Zayed Future Energy Prize from 2011 - 2016, World Economic Forum Meeting and more, and has appeared for several major television and radio shows. Aida was nominated into the prestigious Ahlan Hot 100 people to watch for 2011 and again for her work in Promise of A Generation in 2015. Her stance in the community is well respected and Aida was a speaker for TedxAbuDhabiU & hosted the TedxAlAin forums in 2011 and TedxAUS in 2016.

A very passionate advocator for women’s rights and helping on social issues and in her free time she is the development editor of the online e-magazine called “Sail E-magazine”

The eldest of four children in her family, and now a mother of 2 boys, Daeej and Zayed. Aida spends enjoys anything adventurous, travelling reading, writing, and music. She also enjoys art, and keeps in touch with the latest fashion trends.

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