ATM Global Halal Tourism Summit 2019: The Future of Halal Tourism

ATM Global Halal Tourism Summit 2019: The Future of Halal Tourism

30 Apr 2019, 11:00 - 13:00

ATM Global Stage

The third ATM Global Halal Tourism Summit will look to the prosperous future of this fast-growing sector. Some of the world’s leading halal travel authorities will talk top trends and the growing role of technology in the Muslim space, including the digitization of Umrah, while non-Muslim destinations will reveal their successful halal tourism strategies.

11.00-11.40: Halal Tourism Trend Watch

Find out the latest trends dominating the halal travel and tourism space, from noodle trips and the rise of affordable leisure and Umrah packages to ‘niches’ now considered mainstream including eco, ethical, CSR, all-female, experiential, personal development, gastro and adventure tourism. Halal travel experts reveal what’s hot, what’s not and what halal travellers of the future will demand from destinations and travel providers.


Chris Nader, Vice President, Shaza Hotels

Mamoun Hmedan, Managing Director-MENA & India, Wego

Rafi-Uddin Shikoh, CEO & Managing Director, DinarStandard

11.40-12.20: The Digitization of Muslim Travel

We look at trends and players in the online travel space with new OTAs emerging offering a range of packages, travel options and experiences that meet the leisure and Umrah needs of Muslim travellers.


Faeez Fadhlillah, CEO, Tripfez

Nabeel Shariff, Founder, Serendipity Tailormade

Nazaruddin Othman, Founder & CEO, Mosafer C by Ummah Collaboration (including demonstration)

Mohammed M.S Binmahfouz, Founder and CEO, Umrah Business at HolidayMe

12.20-13.00: Halal Tourism Success Stories

Non-Muslim travel destinations around the world are successfully targeting – and catering to - the halal tourism sector. We find out their strategies for attracting this lucrative market, from their provision of accommodation, facilities and services, to their marketing tactics, and more. What are their next steps as they look to attract Muslim travellers of the future?


Ed Fuller, CEO, Orange County Visitors Association, California

Enver Duminy, CEO, Cape Town Tourism

Kenji Ichimura, Deputy Manager, Global Projects Group, Global Projects Department, Japan National Tourism Organization 




  • Gemma Greenwood



    Content Inc.

    Gemma has 20 years' experience as a journalist, editor and PR consultant. She has worked for a range of major newspaper titles and business...

  • Nabeel Shariff



    Serendipity Tailormade

    Nabeel is the founder and director of UK based Serendipity Tailormade and Luxury Halal Travel, the leading luxury halal friendly tour operator. With...

  • Faeez Fadhlillah




    Faeez Fadhlillah is the CEO and Co-founder of Tripfez & Salam Standard, an innovative, state of the art travel portal dedicated to the rise of global...

  • Chris Nader


    Vice President

    Shaza Hotels

    Chris Nader is the Vice President for Shaza Hotels, in charge of the group’s global expansion and development. Being associated with the company...

  • Mamoun Hmedan


    Managing Director-MENA and India


    Mamoun serves as Managing Director, Wego Middle East. Drawing on more than a decade of experience in the region, he passionately drives revenue and...

  • Enver Duminy



    Cape Town Tourism

    Enver Duminy’s current focus as CEO of Cape Town Tourism is to work alongside his team and the stakeholders of Cape Town Tourism (including more than...

  • Ed Fuller


    President and CEO

    Orange County Visitors Association, California

    A hospitality industry leader, educator and best-selling author, Ed Fuller is President of Irvine, California-based Laguna Strategic Advisors, a...

  • Nazaruddin Othman


    Founder & CEO

    Mosafer C by Ummah Collaboration

    The founder and CEO of Mosafer C,  spearhead of Group of Companies “Mosafer C” – a vertically integrated structure, is a dynamic firm dedicated in...

  • Kenji Ichimura


    Deputy Manager, Global Projects Group, Global Projects Department

    Japan National Tourism Organization

    Since joining Japan National Tourism Organization (JNTO) in 2018 as Deputy Manager, Global Projects Section / Global Marketing Department, Kenji...

  • Mohammed M.S Binmahfouz


    Founder & CEO of UMRAH Business


    Mohammed M.S BinMahfouz is the founder and CEO of Holidayme’s Umrah Business. He has been instrumental in adding the unique Umrah service to the...

  • Rafi-Uddin Shikoh


    CEO and Managing Director


    Rafi-uddin is the Founder and CEO of DinarStandard–a specialized market research and advisory firm focused on the emerging Islamic markets of...

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